Home About
Us
Lead
Lifecycle
Services Case
Studies
Helpful
Resources
Contact
Us

Services

Dunthorpe Marketing Group is a full service B-to-B marketing agency that specializes in the planning and implementation of the complete lead lifecycle. We can help you with all or some of these needs:

Infrastructure

Assess current infrastructure; data completeness and accuracy
Needs analysis: shortfalls and opportunities
Identify marketing automation and CRM tools that best fit requirements
Design, build, and launch Marketing Automation tools

Planning

Stakeholder discovery
Lead flow mapping: capture current flow and recommend optimized process
Sales and marketing lead conversion metrics audit
CRM, marketing automation and model enhancement or implementation roadmap

Campaign Implementation

Develop integrated multi-touch campaigns for each stage of the lead lifecycle to drive interactions, conversions and improve sales readiness
Campaigns are media-agnostic and can include one, or any combination of:
Email
Online: SEO, PPC, SMO, social networking
Events: online and face-to-face
Teleservices: database build and clean, lead generation, lead qualification, lead opportunity appointment setting and customer up-sell-cross-sell
Direct response programs

wordpress blog stats